# LocalPersonas

> LocalPersonas is AI ad testing for dental practices. A practice owner pastes a dental ad (Facebook, Google, email, recall text, postcard, or front desk script) and gets honest reactions from AI patient personas built from real US Census demographics for the practice's own neighborhood, before spending a dollar on the campaign.

## Key Pages

- [Homepage](https://www.localpersonas.com): Product overview, live demo, and free trial
- [Dental practice marketing](https://www.localpersonas.com/dental-practice-marketing): How dental practices test new patient, insurance, and emergency ads before they run
- [Example dental report](https://www.localpersonas.com/dental-example-report): A full sample report for a fictional dental practice
- [Dental ad examples](https://www.localpersonas.com/dental-ad-examples): Ten example dental ads by goal (new patients, emergency, implants, ortho), with why each works and who to test it against
- [Try it free](https://www.localpersonas.com/try): Start a free simulation (free account required, no credit card)
- [Pricing](https://www.localpersonas.com/pricing): Free plan, Practice $99/mo, Multi-Practice $249/mo, custom Group & DSO plan
- [Persona Simulation Lab](https://www.localpersonas.com/persona-simulation-lab): How persona-based ad simulation works
- [Pre-Launch Ad Testing](https://www.localpersonas.com/pre-launch-ad-testing): Validating a campaign before ad spend
- [Messaging Optimizer](https://www.localpersonas.com/messaging-optimizer): Scoring and sharpening ad copy and scripts
- [Local Business Solutions](https://www.localpersonas.com/local-business-solutions): Dental first, plus other local service businesses
- [ROI Calculator](https://www.localpersonas.com/roi-calculator): Directional estimate of a dental campaign's return
- [LocalPersonas vs AdCreative.ai](https://www.localpersonas.com/vs/adcreative-ai): Testing an existing ad against neighborhood personas vs generating and scoring new creatives
- [LocalPersonas vs Zappi](https://www.localpersonas.com/vs/zappi): Self-serve AI simulation for one practice vs enterprise research with real consumers
- [Blog](https://www.localpersonas.com/blog): Dental ad testing guides, plus franchise and multi-location playbooks
- [Contact](https://www.localpersonas.com/contact): Support, billing, dental onboarding, and partnerships
- [Privacy Policy](https://www.localpersonas.com/privacy)
- [Terms of Service](https://www.localpersonas.com/terms)

## About

LocalPersonas generates AI patient personas for a dental practice's neighborhood. Users submit ad copy, an ad image, or both, and receive feedback from simulated local patient archetypes: a 0 to 100 likelihood-to-act score per persona, the objections in the persona's own words, an aggregate score for the ad, and, on paid plans, a rewrite from the Creative Strategist. Each simulation completes in about 30 seconds and costs nothing in ad spend.

Personas are built per practice from real US Census neighborhood demographics, so an office in a young suburb and one near a retirement community each get a panel that reflects their own patients. The personas are AI simulations, not real people. They estimate likely response and do not guarantee ad performance.

## Pricing

| Plan | Price | Practices | Key limits |
|---|---|---|---|
| Free | $0 | 1 | Free account required, 3 simulations/month, 3 personas and 1 ad image per simulation, no credit card |
| Practice | $99/month | 1 practice | 350 simulations/month, full 12-persona panel, up to 3 ad images per simulation, PDF reports, Creative Strategist, email support |
| Multi-Practice | $249/month | Up to 5 locations | 900 simulations/month, full 12-persona panel, up to 10 ad images per simulation, PDF reports per location, Brand Voice, priority support |
| Group & DSO | Custom | Unlimited | For dental groups, DSOs, and marketing partners; white-label PDF reports, dedicated account manager |

Checkout runs on Stripe. Paid plans can be cancelled at any time; access continues through the end of the billing period. If no paid features have been used since the last payment, that payment is refunded in full on request.

## Common Questions

**What is LocalPersonas?**
An AI ad testing tool where a dental practice pastes its ad and receives honest feedback from AI patient personas built for its own neighborhood, before spending any ad budget.

**How does AI ad testing work?**
You enter your practice's city and the dentistry you do, then paste the ad. LocalPersonas generates a panel of AI personas from local Census demographics. Each persona independently reviews the ad and returns its reaction, its objections, and a 0 to 100 likelihood-to-act score, in about 30 seconds.

**What types of ads can I test?**
New patient specials, insurance acceptance lines, same-day emergency ads, implant and ortho campaigns, recall and reactivation texts, postcards, and front desk phone scripts. You can also upload the ad image: 1 per simulation on the free plan, up to 3 on Practice and 10 on Multi-Practice.

**Is it really free to start?**
Yes. A free account gives 3 simulations a month with 3 personas per run, and no credit card is required. Paid plans run the full panel of 12 personas.

**Are the personas real patients?**
No. They are AI simulations built from US Census data for the practice's neighborhood. They estimate likely response and do not guarantee ad performance.

**Who is it for?**
Dentists who own one or two practices and run their own ads, plus dental groups and DSOs. It is built dental-first; other local service businesses can use it, but the experience is tuned for dental practices.

## Positioning

Unlike general-purpose AI copywriting tools, LocalPersonas does not just write an ad: it shows how a specific neighborhood's patients are likely to react to the ad you already have. Unlike live A/B testing on Facebook or Google, it needs no ad spend and returns reasons, not just click counts, in seconds rather than weeks. Unlike focus groups, it runs per practice at software cost.

## Contact

Support and sales: https://www.localpersonas.com/contact
Application: https://app.localpersonas.com